The long and short answer to this is you probably cannot keep up. There are so many facets to digital marketing today, trying to stay on top of all of them is nearly impossible. I would go as far to say that if you wanted to be as close to 100% up to date as […]
MY CONTENT
In this blog I will look to answer the question "How do I generate more leads?" The short answer is - be the kind of company you would like to find when looking and researching for something. How does that work practically? Lets take a look.
It only takes 1 download to make a difference. That one download by the right person at the right time can change your life and your company for the better. There is so much energy applied today to get big numbers of everything, social media followers and likes, connections on LinkedIn, email subscribers, YouTube subscribers […]
In this blog I will look to answer the question "is pay per click right for my business?" Pay per click advertising is something most small business owners consider as some point or another. The idea of being able to drive relevant traffic that is already primed to buy sounds too good to be true.
In this blog I will explore some ways to get more traffic to your blog or website. The first thing I would suggest getting your head around before looking for tactics to improve traffic is to understand what you are trying to achieve from your blog or website? Is more traffic the answer?
In this blog I will look to answer the question "what is a CTA?" For those of you looking for the short answer CTA = Call to action (at least in marketing terms). If that is all you needed, thanks for stopping by 🙂
Its quite clear that more and more money is being spent on marketing and in particular marketing technology. In fact it was in 2012 that Laura Mclellan from Gartner predicted that by 2017 the CMO will spend more on tech than the CIO.
In this blog I will explain how I feel about SEO in 2015. So lets get this out of the way to start with, I am not an SEO expert. This is just a personal view from my own experiences and information I have picked up from podcasts and other blogs.
In this blog I will explore the fractious relationship we have we advertising and what the future might hold for it. For me personally, my biggest issue with advertising is how interruptive it is. Â In most cases it stops me doing what I wanted to do. Even if its just for a few seconds I […]
In this blog I will look to explain why your blog or website bounce rate may be high and why that might not be a bad thing. Your bounce rate is quite a simple thing really, it is the percentage of people that visit your site or blog and then leave without visiting any more […]